Wealth Building Strategist, Small Business Coach, Mental Health Expert

Anissa Keyes is the Founder and Visionary of Arubah Emotional Health Services, PA.  A Mental Health Clinic that has been in operation since 2012.  Anissa is  trained as a Licensed Marriage and Family Therapist and Yoga instructor.  Anissa has successfully stewarded the ownership of her small business.  Anissa has used her skills as a therapist to build her business and has learned to leverage that asset to obtain additional assets. 

Anissa already had a real estate background, purchasing, owning and renting residential real estate; however, in 2017, she began to purchase commercial real estate to scale her business.  Her first venture was The Healing Center.  A space where both traditional talk therapy and Bodywork providers are housed to provide holistic care.

Arubah continued to grow and scale, and began to envision Arubah having a headquarters in North Minneapolis where she was born and raised.  Anissa was well aware of the lack of ownership in the community and it's detrimental impact on the quality of life for African Americans in her community.   Anissa purchased the Old Camden Park State Bank in 2021.  The investment was overwhelming and it came with a tremendous loss, tenants left, the project timeline got drawn out and eventually Anissa shifted her vision to create an Ecosystem for small Black business owners.  Anissa was clear about the challenges that came with business ownership, especially in underrepresented communities.  The Northside Epicenter - A Black Business Ecosystem became Anissa's second intentional Place Making Project. 

With all of the skills around Business development, Commercial development and providing Mental Health services, Anissa really loves Wealth Building, specifically for the Kingdom of God.  This lead Anissa to solidify and create infrastructure for Kingdom, Inc., a non-profit agency that partners with local churches to provide collective financial education to believers using Biblical Principals and practices to build financial stability and wealth building.  Kingdom was created in 2021 on a trial basis and will resume it's 4th year in 2025.  Anissa's model is innovative in driving real impact by actually giving the participants seed funding for their financial growth journey and individual mentorship.  

Anissa's desire is to see people live financially thriving lives, with the ability to leave a legacy for their children's children.  Anissa feels called to this work and will dedicate all of her personal and financial resources to glorify God through all of her Market Place ministry efforts.